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Thursday, October 15, 2009

Bharti Airtel + Twitter = Choo Tweet



Social networking and Micro-blogging service Twitter has partnered with Bharti Airtel India’s largest mobile operator to enable its Indian users to send and receive tweets.

Following details are the details available on Airtel website
New User
• SMS Signup to 53000 @ Re 1 per SMS
• Follow instructions to go ahead and complete the registration

Existing User – Wanting to link their device to the Twitter A/c
• SMS Start to 53000 @ Re 1 per SMS
• Follow instructions to complete linking your Airtel phone to your Twitter A/c

Airtel is believed to have 4 weeks exclusivity for the same during which only Airtel consumers will be able to use the service on SMS across the nation.

Following are the details available on Twitter Blog
Twitter is committed to fostering the open exchange of information because we passionately believe it can have a positive global impact. When people can exchange information freely and publicly they are able to accomplish great things. As powerful as the Internet has become for the democratization of information, its range is limited when compared to mobile texting—a format uniquely native to Twitter. There are over one billion people with internet access on the planet but there are more than four billion people with mobile phones and Twitter can work on all of them because even the simplest of these devices feature SMS.

We have seen people use Twitter to help each other during fuel shortages, track the spread of wildfires, check in during earthquakes, organize major charitable events, spread urgent news efficiently around the world, and much more. In many of these scenarios, texting has been the key. People exchanging information quickly and efficiently with the device that has become essential to everyday life, their mobile phone. In many parts of the world people do not have Internet access but they can text—and that means they can access Twitter.

As we grow, we seek to partner with organizations that share our vision for positive global impact. Our partnership with Bharti Airtel, the largest mobile operator in India, means a huge population of people can now send tweets at standard rates and receive tweets for free. Bharti Airtel is offering people in every city, every village, every remote taluk and even the smallest panchayat the opportunity to connect to Twitter and enjoy the open exchange of information with no added fees. We are proud to have Bharti Airtel as our partner. Give Twitter a try with your Airtel phone by sending START to 53000. And spread the word!

3 comments:

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